Are You Trapped in Black-and-White Thinking? So if I had to choose, I’d say creative doing beats creative thinking. In Jaffe's terms, incubation did not help people think better, but it did help them think fresher. It’s really this stage that you are trying to absorb as much information as possible because this information will go into your sub-consciousness where it is very important for the second stage, or second level. So the first thing I would say with this, is that these steps or stages, are iterative (they are not necessarily in a linear fashion). Creativethinking.net – Michael Michalko’s website, featuring lots of free tools and techniques. A Whack on the Side of the Head: How You Can Be More Creative by Roger von Oech. Creative Insight has been the preferred supplier to CompAir's German-based EMEA marketing department since 2007. For example, he doesn't ask himself or others to come up with ideas for using an object. The task is to join them all together into one big loop. I have some good news for you. Many times we work hard, but we don't work creatively. Mihaly Csikszentmihalyi – Does Creativity Make You Happy? Rock also points out that every insight comes with a burst of energy and enthusiasm that helps you put it into action. Increasingly, however, this is not the most important application of psychology to trading and portfolio management. This takes us out of our comfort zones and pushes us to quiet our self-talk and simply generate imaginative alternatives. The development of a successful eCommerce business to sit alongside more conventional channels has been the key driver to growth and strengthening of market position. The planning, design and build of a cloud-based (SaaS) holiday park booking system where back-end usability was paramount to the client, also identified equally necessary improvements to the customer journey. You may be on to something big! With multi-million pound global contracts won during the show, job done! By Eric Jaffe 3 minute Read. Because it involves both words and a visual layout, it has been claimed that mind mapping engages both the left and right hemispheres of the brain, leading to a more holistic and imaginative style of thinking. With insight it is really the idea of the ‘Aha’ moment, the ‘Eureka’ moment. Psychologist Mihaly Csikszentmahalyi has studied this state — which he calls creative flow — and concluded that it is very highly correlated with outstanding creative performance. On one of my subsequent videos I’ll take you more into how to increase your chances of having those ‘Aha’ moments, those insights. When you exchanged an old frame for a new one, things looked very different. the difference between incubation and procrastination, The Floatation Tank – a Short Cut to Your Superpower? Here are three evidence-based methods for enhancing creativity that can be applied to our work inside and outside of finance: Incubation:  In a fascinating review, Eric Jaffe explains how, paradoxically, a key to creative insight is to take a break from our explicit thought processes. Creative insight is not a thing we have, and it is not a moment in time with a light bulb flashing above our heads. Your Brain at Work by David Rock. Farnborough and Paris Airshow exhibition stands were planned, designed and built for Bromford Industries, allowing them to concentrate on growing their business. I use cookies to give you the best experience on this website. Visual approaches to generating and organising ideas have been used for centuries, and some pages of Leonardo da Vinci’s notebooks are often cited as the inspiration for modern mind maps. I have found it possible to achieve such a relaxed focus by taking walks and talking aloud, reflecting in a stream-of-consciousness way about everything I've been processing. Consider a month like October, in which returns were poor across multiple funds in multiple categories. A quick thing I would say here is that they most often happen when you are doing some kind of low-level physical activity; going for a shower, driving a car, having a walk. Fascinating book which looks at several aspects of creativity, including creative flow.

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